The Cambridge Group launches new website to better inform prospective clients and job seekers

Jeremy Bartlow

Mar 17, 2020

The new website builds upon the firm’s recent visual identity re-launch to reinforce its focus on profitable growth

The Cambridge Group has launched a completely overhauled website to align with its new visual identity and help prospective clients and potential employees more easily understand the firm’s focus and capabilities.  Featured on the site is a new Capabilities section which highlights the types of business challenges that the firm helps its clients solve.

“We’re excited to drive prospective clients and employees to our new site to learn about who we are and what we offer. We believe the refreshed content and design clearly reinforces our focus on profitable growth while highlighting our wide variety of capabilities. Rebuilding the site from the ground-up was worth the effort and we’re very happy with the results” noted Partner, Jeremy Bartlow.

The website was designed and built by Evan Eckels with support from Rahul Gudivada, both computer science students at the University of Illinois.  The site incorporates imagery and iconography from TCG’s new visual identity and comes equipped with a custom built content management platform for easy updates and additions. Evan and Rahul worked tirelessly to ensure the design and the back-end were completely customized to fit TCG’s objectives and needs.

Please check out our new site at and let us know what you think in the comments on the related post on our LinkedIn page.

About The Cambridge Group

Since 1975, The Cambridge Group has helped clients develop and execute strategies that are driven by a superior understanding of profitable demand. Headquartered in Chicago, The Cambridge Group’s strategy consultants apply Demand Strategy across global industries, enabling clients to align their infrastructure, businesses, and resources to meet marketplace demand in a way that is meaningfully differentiated from their competitors.


Jeremy Bartlow, [email protected], 312-425-3600