Who we are

We are a boutique strategy consulting firm that has helped clients find profitable growth for over 45 years

Learn more

Featured solutions

With an exclusive focus on growth, we help clients think differently by looking at their business through the eyes of the customer rather than looking at the customer through the eyes of the business

Demand Landscape™

Palate Maps™

Brand Value Proposition™

Jobs-to-be-Done

Consumer Demand Analysis™ (CDA)

Predictive models for targeting

Representative clients

Read client testimonials

Recent posts

Insights

Fighting inflation with value

Inflation is on the minds of consumers & businesses alike. There is no better time to deliver more value to customers.

News

The Cambridge Group Named Among Best Consulting Firms to Work For by Vault

News

The Cambridge Group congratulates Kirk Ziehm

Insights

Turning "on" your demand frameworks

Connect

We'd love to help you think through your growth challenges

Your partners in profitable growth