Effective Date: February 2, 2013

The Cambridge Group is concerned about privacy issues and wants you to be familiar with how we collect, use and disclose information. This Privacy Policy covers the collection and use of information for this website, http://www.thecambridgegroup.com/ (“this website” or “we”). This website is owned by The Nielsen Company.

About The Cambridge Group

The Cambridge Group (www.thecambridgegroup.com), a wholly-owned subsidiary of The Nielsen Company, is a strategy consulting firm focused on the development of growth strategies for Fortune 500 companies. For over 30 years, The Cambridge Group has used its proprietary approach, Demand Strategy™, to help clients achieve significantly higher growth rates, restore pricing power and enhance competitive insulation. By focusing solely on demand, we have created and implemented successful strategies that maximize our clients’ growth and profitability. The Cambridge Group works with blue chip and Fortune 500 clients in markets around the world, consistently crafting breakthrough strategies that return above-market rates of profitable growth. Our unique breadth and depth of industry experience includes consumer packaged goods, financial services, healthcare, high tech, business to business and telecommunications.

Nielsen (NYSE: NLSN) is a global information and measurement company with leading market positions in marketing and consumer information, television and other media measurement, online intelligence, mobile measurement, trade shows and related assets. The company has a presence in approximately 100 countries, with headquarters in New York, USA. For more information please visit www.nielsen.com.

What information we collect and how we use it

We ask those interested in obtaining more information about the Cambridge Group’s products and services to provide us with certain contact information such as their names, email addresses, name of their company or website, telephone number and industry. We do not sell this information to or share it with third parties, except as described below. We use your contact information to fulfill your request or respond to your inquiry, and may alert you to reports, studies, Webinars or publications on related topics in which we think you may be interested. The emails that we send contain links that enable you to “unsubscribe” from future such mailings. We may also use your information for our business purposes, such as data analysis, audits, developing new products, enhancing our website, improving our services, identifying usage trends and determining the effectiveness of our communications.

We ask those that seek a career at Nielsen to complete an application and provide related information. If you are interested in a career with us, please review the privacy Policy applicable to information collected on our Careers page. While it is consistent with this Policy, it contains additional information specifically for job applicants.

Cookies and Web beacons

Cookies allow a web server to transfer data to a computer for recordkeeping and other purposes. We use cookies and other technologies to, among other things, better serve you with more tailored information and facilitate your ongoing access to and use of this website during each browser session. The cookies that we use are designed to remember you from page to page as you access our website and to ensure that any information that you submit to us during each particular browsing session is remembered for the duration of that particular browsing session. The cookies that we use will expire within 30 days. If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to decline the use of cookies. Some features of the Site may not work properly if you decline the use of cookies. To learn more about cookies, please visit http://www.allaboutcookies.org/.

We also use cookies to understand your Internet usage, including other websites that you visit and, occasionally, your exposure to certain Internet advertisements as you surf the Web. To opt out of this explicitly, please click here. We also use pixel tags, web beacons, clear GIFs or other similar technologies: These may be used in connection with some website pages and HTML-formatted email messages to, among other things, track the actions of website users and email recipients, measure the success of our communications and compile statistics about the website usage and response rates.

No personally-identifiable information is contained in our cookies or transmitted through our Web beacons..

When we may disclose your information to others

Your information may be disclosed:

  • To other members of the Nielsen family of companies for the purposes described in this Privacy Policy. Nielsen’s US parent company is the party responsible for the management of information collected on its websites.
  • To our third party service providers who provide services such as website hosting, data analysis, infrastructure provision, IT services, customer service, email delivery services, auditing services and other similar services to enable them to provide services.
  • By you, on message boards, chat, profile pages and blogs and other services to which you are able to post information and materials. Please note that any information you post or disclose through these services will become public information, and may be available to visitors to the Site and to the general public. We urge you to be very careful when deciding to disclose your Personal Information, or any other information, on the Site.
  • To a third party in the event of any reorganization, merger, sale, joint venture, assignment, transfer or other disposition of all or any portion of our business, assets or stock (including in connection with any bankruptcy or similar proceedings).
  • As we believe to be necessary or appropriate: (a) under applicable law (b) to comply with legal process; (c) to respond to requests from public and government authorities including public and government authorities outside your country of residence; (d) to enforce our terms and conditions; (e) to protect our operations or those of any of our affiliates; (f) to protect our rights, privacy, safety or property, and/or that of our affiliates, you or others; and (g) to allow us to pursue available remedies or limit the damages that we may sustain.
  • Children

    This website is not directed to individuals under the age of thirteen (13), and we request that these individuals do not provide personal information through the website.

    Access to your information

    You may contact us at our main office number which is 312-425-3600 if at any time you would like to learn about the personally identifiable information we hold about you, or to ask us to correct or update this information, or to ask us to delete it.

    Data storage, transfers and security

    We may store the information we hold about you for the period necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required or allowed by law. Your information may be stored in the United States or elsewhere but in any event will be stored using administrative, managerial and technical measures to protect its confidentiality. Please remember that storage and communication of personal data cannot always be one-hundred percent secure.

    Please contact us if you have questions or wish to take any action with respect to information to which this Policy applies.

    We may change this Privacy Policy

    Please take a look at the Effective Date at the top of this page to see when this Privacy Policy was last revised. Any changes to this Privacy Policy will become effective when we post the revised Privacy Policy on this website. Your use of the website following these changes means that you accept the revised Privacy Policy.