Chris Fosdick

Principal

Chris Fosdick is a Principal with The Cambridge Group, a leading strategy consulting firm and a subsidiary of Nielsen. He has spent the last ten years with TCG helping clients primarily in the consumer products, retail and media spaces develop demand-driven growth strategies and respond to change.

Chris’ work explores how shifting consumer demand is reshaping competition, and how dynamic companies can adapt  to meet new challenges.  He has developed strategies for domestic and global clients around new product development, innovation strategy, business and brand portfolio optimization, pricing strategy, customer and market segmentation, and business model evolution.

Prior to joining The Cambridge Group, Chris worked in the media sector, developing, launching and marketing television and online content for cable brands including MSNBC, SyFy/USA Networks and Pax/ION.

Chris earned his MBA with honors from the Kellogg School of Management at Northwestern University with concentrations in Analytical Consulting, Marketing Strategy, and Media Management.  He also holds a BS in Foreign Service from Georgetown University, where he graduated magna cum laude.